Individual, sophisticated, digital, stylish, casual
The design is cosmopolitan yet down to earth, in soft, natural colours and with loving details. SAND stands for SAND Aspires Natural Design - relaxed luxury, sustainably and staged cool. Innovative by using digital technologies with the aim of optimizing smart services.
Personally open, up-to-date, holistic, relaxed
Those who think differently. The focus is on people, their abilities and possibilities. Harmony, self-realization, holistic - for employees, this is the basis of a working day that fits in perfectly with their own life situation, enabling a balanced and fair professional, private and family life. Social commitment ensures acceptance and appreciation in the region.
Sustainability, authenticity, quality, design, nature, style
Ecological and holistic - sustainability is no longer a USP, but a principle. We are aware of our responsibility and impress with regional and local products, as well as through cooperation with committed associations. The holistic approach is the focus, with all areas of the operation - from energy efficiency to waste avoidance and sustainable water management - being integrated. Guests experience authentic hospitality that is in line with ecological and social values and become part of the sustainable commitment themselves through transparency and inspiration.
Lifestyle, relaxation, enjoyment, trendsetter, team spirit
The mix of pure naturalness and a hip lifestyle, courage and the ability to take criticism from our people. Industry knowledge and committed employees as well as a welcome portion of calmness turn supposed problems into solvable challenges and create space for inspiration that is contagious. Think differently – be different – let live and be fair: an attitude to share!
